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Luobotao from Qianchuan Wooden Doors won the "Top Ten Leading Figures in the New Economy of China's Wooden Door Industry in 2012"

　　On May 26, 2012, the "2012 China Door Industry New Economy Summit Forum," jointly organized by the Steel-Wood Door and Window Committee of the China Building Metal Structure Association and Soumen.com, was grandly held in Yongkang, the capital of doors and windows. Luo Baitao, General Manager of Qianchuan Wooden Doors, was highly praised by the industry for his forward-looking strategic planning, accurate judgment of enterprise development direction and market development trends, providing a solid factual and theoretical basis for the substantial development of Qianchuan Wooden Doors and the sustainable development of the wooden door industry. He also took on social responsibilities such as environmental protection and public welfare, gaining attention and recognition from industries related to agriculture, forestry, and wood. He made outstanding contributions to the development of Qianchuan Wooden Doors and even the Chinese wooden door industry. He was awarded the honor of "Top Ten Leading Figures in China's Wooden Door Industry New Economy 2012." The former Central Discipline Inspection Group Leader of the Ministry of Housing and Urban-Rural Development, Yao Bing, President of the China Building Metal Structure Association, who is also the head of the Discipline Inspection Group stationed at the Ministry of Housing and Urban-Rural Development and Chief Engineer, presented the award to him.

　　(General Manager Luo Baitao)

　　Chengdu Qianchuan Wood Industry Co., Ltd. is one of the earliest established and strongest wooden door enterprises in Sichuan Province, and is among the most professional, largest in production scale, best in quality, and most influential in brand recognition in China. It ranks among the top five domestically. It is the vice-chair unit of the Wooden Door Professional Committee of the China Timber Circulation Association, vice-chair unit of the Sichuan Wooden Door Committee, and a national standard drafting unit for wooden doors and windows under the Ministry of Construction. For six consecutive years, it has been rated by the National Wooden Door Professional Committee as one of the "Top 30 Chinese Wooden Door Brands" and "Most Influential Brand in the Chinese Wooden Door Industry." It has been recognized by the Sichuan Provincial Quality and Technical Supervision Bureau as an "Advanced Quality Management Enterprise in Sichuan Province." The "Qianchuan" brand wooden doors produced by the company have been awarded the "Sichuan Famous Brand" honor by the Sichuan Provincial Government.

　　The year 2011 was relatively sluggish for the entire Chinese real estate industry. With the continuous regulation of national macro policies affecting real estate enterprises, many companies felt pressure. However, this capable and energetic young leader born in the 1980s made the judgment that "behind the challenge lies a market rebound." He analyzed the wooden door market development, stating: "First, the real estate industry continues to grow, albeit at a slower pace, which does not mean it is not growing; the rigid demand in the market is continuously expanding. Second, survival of the fittest applies; wooden door companies must adjust their marketing strategies to align with the new economic situation! Third, the second-hand housing market is very active and represents a large market segment. Fourth, with a service philosophy focused on serving consumers and providing excellent terminal services to satisfy consumers, this is the forward-looking idea proposed by young leader Luo Baitao of Qianchuan Wooden Doors!" For Qianchuan Wooden Doors, the overall growth in 2011 was 45%, a significant increase for the wooden door industry. The steady growth of the company also brought confidence, and Qianchuan Wooden Doors set a goal to achieve 80% growth in 2012.

　　As the younger generation, those born in the 80s and 90s have always been the focus of social attention. This is not only because of the historical mission they represent and the ever-changing era they live in, but more because of the unique inner thoughts reflected in their outward behavior. They are lively, sensitive, straightforward, value intuitive feelings, and pursue beauty with strictness and persistence. The highly praised "Qianchuan Waka" series products in the industry were created by this young leader Luo Baitao. The arrival of Qianchuan WaKa not only injects vitality into the entire market but also awakens and leads the fashion consumption trend of the younger generation.

　　General Manager Luo said: "To win consumers' favor, wooden door companies must not only have excellent product quality and first-class service levels but also continuously innovate in product style design. Especially today, with increasing product homogenization, people's scrutiny of wooden door styles has become more demanding. Wooden doors have gradually become a highlight in home decoration, not only determining the style of the home but also highlighting the owner's taste. In the design style of wooden doors, diversified development is the direction of Qianchuan Wooden Doors' product development to meet the needs of different consumer groups to the greatest extent. Along with diversified development, we conceived the idea of creating Waka people. Waka means "vibrant and shining." As the WaKa series of wooden doors targeting the younger generation market, the culture and lifestyle represented by Waka meet the needs of young consumers who pursue fashion, simplicity, and modernity. Its unparalleled design philosophy advantages are: simple but not simplistic, sensitive to trends but not blindly following, pursuing quality without extravagance, mature but never slick or worldly. These characteristics perfectly align with the lifestyle attitudes and standards that the 80s and 90s generations have always adhered to. Qianchuan WaKa is definitely a successful attempt.

　　General Manager Luo said: "His goal is to build Qianchuan Wooden Doors, which leads the southwestern wooden door industry, into a leading enterprise in China's wooden door industry, making Qianchuan products companions to more happy Chinese families. The source of all his goals and ideals is the responsibility and mission he shoulders, providing a key continuation and strong support to the rapidly developing Chinese wooden door industry." This is his best explanation!

　　"Living by making doors, enjoying making doors, proud of making doors."

　　Looking to the future, with the unity, progress, and hard work of all Qianchuan staff, Qianchuan will surely reach higher and farther, and Qianchuan people will live more fulfilling, happier, and joyful lives.