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Let the Qianchuan brand influence take root in the heart of Central China — Qianchuan Wooden Doors Hubei Dealers Summit Held

　　Another hot season, the Qianchuan Wooden Door Hubei Dealer Summit was successfully held. Lin Zichuan, Deputy General Manager of Qianchuan Wood Industry Group, Sales Manager Liao Jun, Regional Manager Yang Kangsheng, and family members from Hubei gathered together to root the brand concept and development plan of Qianchuan Wooden Door in this passionate land, making full preparations to open up the market of Qianchuan in Hubei.

　　Conference site

　　Industry downturn, Qianchuan Wooden Door goes against the trend

　　In 2015, affected by the overall market economy, the Chinese wooden door and window market also experienced a downturn, with many wooden door companies showing negative growth, and even news of bosses running away and factories closing frequently appearing in the home building materials industry. However, Qianchuan Wooden Door still grew against the trend in such a sluggish market environment, with sales targets in 2015 exceeding those of 2014 by 30%, especially leading the way in the Sichuan market, thriving vigorously.

　　In July 2015, Qianchuan Wooden Door's first solid wood integrated experience center was established in Chengdu. Riding the wave of whole-house customization and solid wood integrated home dreams, Qianchuan seized the opportunity to create a new situation for solid wood integrated decoration.

　　At the meeting, General Manager Lin showed the Hubei Qianchuan family the solid wood integrated experience center, which is also Qianchuan's largest flagship store, providing in-depth explanations on store decoration style, product structure adjustment, and new wooden door product layout.

　　In addition, with the fierce sweep of the internet hurricane, e-commerce has surged. In 2015, Qianchuan took advantage of this trend to launch an e-commerce model based on O2O advantages, network platforms, and big data integration, bringing new changes to Qianchuan Wooden Door's sales model and sales concepts.

　　Group photo of Hubei dealers

　　Create brilliance again, make the Hubei market as prosperous as the second Sichuan market

　　Hubei, the heartland of China, plays a very key role in national business expansion due to its unique geographical advantages. To expand the national market, the company established a Central China base in Hubei, laying the foundation in July 2011 at the Rongyuan Furniture Industrial City in Hong'an, Hubei, and starting production on December 16, 2012. Covering a total area of 360 acres with a production workshop area of 63,000 square meters, the annual output value will reach about 1.5 billion yuan when fully completed, combined with the Sichuan Chengdu production base's annual production capacity of 1.5 million sets.

　　With the combination of geographical, resource, and production capacity advantages, Qianchuan Wooden Door strives to make the Qianchuan brand influence shine again in the heartland of Central China. To this end, the company has formulated several fundamental measures to ensure market development and innovation. First, changing the management model by setting up a general agent in Hubei for centralized management; second, increasing publicity efforts by expanding advertising resources in the Hubei market in 2016; third, investing in human resources by appointing experienced regional and area managers; fourth, increasing hardware investment in the Central China base, procuring international raw materials, optimizing production, and improving capacity.

　　You reap what you sow. In recent years, Qianchuan Wooden Door's accumulation and development in Hubei, along with the company's strategic adjustments and product upgrades, will bring huge growth potential in Hubei in the future. The attending Hubei Qianchuan family members are full of confidence in the development trend of Qianchuan in the Hubei market, united as one to bring supreme consumer experience, product experience, and service experience to consumers who love Qianchuan Wooden Door in Hubei and across the country.

　　What determines the future is not money or power, but positive energy. The Hubei Dealer Summit was successfully concluded amid everyone's enthusiastic discussions and attention. Qianchuan Wooden Door is a warm and positive big family, and every Qianchuan family member was full of confidence and gains at this meeting! It is believed that this series of strong measures will surely enable Qianchuan Wooden Door to open up a new chapter in Central China and flourish nationwide.