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Qianchuan Wooden Doors: Making doors is the greatest thing
What is a role model?
A role model is the guiding sail, leading people toward the right direction to reach the shore of their dreams.
A role model is a guiding light that helps people find the strength to move forward when confused and lost.
A role model is direction, wealth, spirit, and hope.
Speaking of role models in the wooden door industry, Qianchuan Wooden Doors is definitely the top one. They have always loved their work more than the profits it brings. Qianchuan adheres to the craftsman spirit of 'steadily making doors' and has become more and more determined in the wooden door field.

Looking back over the past decades, most Chinese companies' prosperity has followed a 'business spirit' centered on profit. Owners started businesses to make money, blindly expanding for quick profits, sacrificing quality for quantity, losing patience in carefully designing and crafting products, which also delayed the path of technological upgrades for enterprises.
While some factories transferred large amounts of funds into real estate or other fast-money sectors outside manufacturing, Qianchuan Wooden Doors' chairman Luo Zhengren firmly opposed this and insisted on using the company's surplus funds for product research and development.

He often reminds employees that science and technology are always the primary productive forces. To build a century-old company and be the best wooden door supplier, we must stay focused without distractions.
Chairman Luo Zhengren has always upheld his ideals, leading Qianchuan's employees in research on production, management, and innovation.
Twenty-nine years of sharpening a sword. This almost stubborn persistence has missed many opportunities to get rich quickly but has earned the respect of peers and consumers.
Looking at the present, many manufacturers, due to a lack of early technological upgrades to their products, are struggling in the economic downturn and facing competition from domestic and foreign peers. However, Qianchuan's wooden doors remain stable in the market downturn. This is inseparable from the early strategic focus on product quality.
A successful chairman is a philosopher!

Qianchuan Wooden Doors Chairman Luo Zhengren
Today, the home decoration industry has entered an era of thin profits. In this fierce competition, careful and steady progress is needed. To build a century-old company, one must not seek quick gains or focus only on immediate profits. Only by insisting on product quality and improving user satisfaction can a company walk steadily and live long in a constantly changing market.
Chengdu



