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The voice of Sichuan Army's Qianchuan Wooden Door — Luo Baitao, General Manager of Qianchuan Wooden Door, was invited to attend the 2016 Sichuan Furniture Industry Summit Forum

　　In 2016, the traditional furniture industry faced unprecedented challenges. On June 7, the Sichuan Furniture Import and Export Chamber of Commerce initiated the 2016 Sichuan Furniture Industry Summit Forum.

　　Conference site

　　The "Mission and Action" summit forum was open to the entire industry, crossing business formats and professions, inviting heroes far and wide. Upstream and downstream manufacturers, cross-industry elites, and representatives from Sichuan furniture, including Red Star Macalline, Gree Electric Appliances, RRS, and Qianchuan Wooden Doors, gathered to offer advice and share insights for the development of Sichuan's furniture industry. The atmosphere was very enthusiastic, marking the first time the "Sichuan furniture army" collectively voiced their opinions externally.

　　Qianchuan Wooden Doors General Manager Luo Baitao attended the summit forum

　　As a representative of Sichuan-style furniture, Qianchuan Wooden Doors General Manager Luo Baitao was invited to attend the summit forum and made an important statement. Alongside more than 20 guests from various industries nationwide, he debated four topics: "E-commerce Disruption and Establishment," "The Awakening of Custom Furniture," "Integration: New Ideas for Corporate Value," and "Brand Repositioning." They offered suggestions for the industry's future, opened up the channels for industry transformation, and strategized for the future of Sichuan furniture, jointly promoting industry progress.

　　Qianchuan Wooden Doors General Manager Luo Baitao (far right)

　　During the custom furniture awakening forum session, Qianchuan Wooden Doors General Manager Luo Baitao, together with Yadu Home Chairman Du Weidong, BaiV Cabinet Chairman Wu Min, Sichuan Custom Wardrobe Committee Chairman and Di'anmu Wardrobe Chairman Liu Qi, analyzed the current state of the custom furniture industry from the perspectives of pain points, product upgrades, and cooperation between custom and finished furniture. They called on peers present to maintain a cautiously optimistic attitude toward entering the custom market and advised companies about to or already involved in custom products to actively change their mindset, improve design and production methods, making customization a booster for the furniture industry's transformation.

　　Qianchuan Wooden Doors is one of the earlier companies in Sichuan to enter the custom furniture industry. Relying on 30 years of wooden product manufacturing history and experience, combined with modern consumer habits, it first proposed the concept of "private customization" in 2013. It has consistently invested efforts in original design, product upgrades, production structure, and store renovation displays, providing exclusive customized products and services for modern home decoration to meet consumers' personalized self-expression. However, it firmly believes that only by excelling in products and services can Sichuan furniture companies hold the key during the transformation process and grow stronger amid the wave of change. After nearly three years of effort and development, the custom furniture segment has played a crucial role in the overall enhancement of Qianchuan Wooden Doors.