On July 19, the "2021 5th China Home Furnishing Brand Conference," guided by the National Federation of Industry and Commerce Furniture Decoration Industry Chamber of Commerce and the China Economic Media Association, and hosted by Beijing Business Daily Home Channel and West Street Media, concluded. The conference released the top ten changes, top ten trends, and top ten development paths in China's home furnishing industry for 2020-2021. On the same day, 36 "2020-2021 China Home Furnishing Top Ten Preferred Brands" lists were published, with 360 brands becoming representative brand matrices of healthy development and continuous innovation in various home furnishing subfields for the year.
Qianchuan Wooden Doors, with its strong brand influence, was once again awarded the title of "2020-2021 Top Ten Preferred Wooden Door (Whole House Customization) Brands" following the 2019-2020 period.


The "2020-2021 China Home Furnishing Top Ten Preferred Brands" covers the period from July 1, 2020, to June 30, 2021, and selects the ten most outstanding and innovative representative brands in each subfield based on five major criteria:
1. Large scale (leading position in each subfield);
2. Excellent quality (no major or repeated failures in product sampling inspections by quality inspection departments);
3. Good service (no major complaints about quality or service);
4. Wide channels (smooth online and offline channels);
5. High innovation (products or models are pioneering).
"After the baptism, who will dominate?" The national commercial housing sales area was 1.716 billion square meters in 2019 and 1.761 billion square meters in 2020. Behind these large and considerable figures lie opportunities and challenges. As a downstream industry of real estate, Qianchuan Wooden Doors empowers its brand, consolidates its advantages in the engineering field, continuously optimizes technology, increases production capacity, expands the market, and upgrades services, making it a dedicated player in the national refined real estate supply chain engineering track.
High-quality products
Products are the core of the brand. The 35-year development history of Qianchuan wood products flows in the genes of every product. In Qianchuan's manufacturing philosophy, the product itself is an art. Selected imported environmentally friendly raw materials, precise operations in a modern intelligent factory, and multi-dimensional manual quality inspections before shipment ensure that while increasing production capacity, every wooden door is the best product.
Optimized services
Providing premium products while focusing on optimizing services and improving customer experience to meet customer needs has always been Qianchuan's focus. To achieve a "better value experience," Qianchuan Wooden Doors comprehensively strengthens user experience from brand culture, service experience, and customer satisfaction.
Centering on the brand, balancing retail and engineering dual channels, upgrading the image of exclusive stores, building eight major offices, and internally constructing an ERP supply chain system... continuously improving infrastructure, enhancing team service levels, and fully promoting high-quality development of engineering projects.
Excellent reputation
Established long-term and close strategic partnerships with top 30 large domestic real estate companies such as Sunac, China Overseas, Future Land Holdings, and Gemdale. For four consecutive years, it has been the preferred supplier for the top 500 real estate companies, ranking TOP 2 in the wooden door category; for 15 consecutive years, it has been awarded "China's Top 30 Wooden Doors"... Behind these remarkable achievements are industry praise, consumer recognition, and the driving force for Qianchuan Wooden Doors to forge ahead.
Promising future
As one of the "Top Ten Preferred Wooden Door (Whole House Customization) Brands," Qianchuan Wooden Doors continues to focus on expanding refined housing projects in 2021, increasing investment and development in the engineering field. From the factory to project terminals, through deep cultivation of a full network layout and radiation, the construction of eight major offices connects 30 provinces and municipalities, initiating an efficient operation model. This shapes a higher vision and pattern for the brand and enhances comprehensive competitiveness.
In the future, Qianchuan Wooden Doors will continue to uphold the "preferred" standard, build a first-class door and window brand in China, continuously refine products, improve services, contribute outstanding strength to China's real estate industry, and bring consumers a truly healthy home experience.